TLA represents Kaleida Holdings

The firm advised the company in the partial sale of the region’s premier full-media retail destination, citrussTV to a Chinese strategic investor.  

 The law firm of Tribonian Law Advisors (“TLA”) announced that it has represented Kaleida Holdings S.A. (“Kaleida Holdings”), the holding company owning citrussTV, the Arab world’s first dedicated home shopping TV channel and the premier full-media retail destination in the Middle East and North Africa, in the issuance of shares to Global Home Shopping Co., Ltd. (“GHS”), one of China’s largest full-media retail platforms. Post completion of the transaction, GHS has become the majority shareholder of Kaleida Holdings. “We are thrilled to welcome GHS as a strategic partner in citrussTV. I feel that after 12 years of hard work building our company, now is the time for us to expand our capabilities by leveraging access to GHS’ knowhow, technology and expertise.” said Nicolas Bruylants, co-founder of citrussTV.

Carlo Pianese, partner at TLA, commented, “We are very pleased to have acted as lead counsel to Kaleida Holdings. We believe that this transaction will be very fruitful to citrussTV by partnering with a successful and established TV shopping player which has built a vast network in one of the world’s biggest markets.”

The TLA team was led by the firm’s partner, Carlo Pianese, who was assisted by associates Maryline Kalaydjian and Shiladitya Majumdar.


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